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Breslau Poland: Rally on standby by Military because of actual political situation. | 18.07.2014


Breslau Poland: The truck-legends are back - scrutineering - Ford Ranger. | 12.07.2014


Breslau Poland PHOTOS: First Impressions of the Scrutineering in Recz (60). | 12.07.2014


Africa Eco Race: End of preferential rates - review rally presentations Europe. | 04.07.2014


Dakar Rally 2015: Carlos Sousa switch from Great Wall to Mitsubishi Petrobras. | 04.07.2014


Hungarian Baja: 2014 is promising a big challenge for 11th edition in Hungary. | 03.07.2014


Dakar Rally 2015: Peugeot 2008 DKR - first test, new detailed technical data. | 03.07.2014













































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Rickshaw Challenge 2010: 45 participants from 11 countries.


This year, 45 participants from 11 countries will be spending New Year's Eve on the road to Pondicherry in the first of seven stages of the fourth annual Classic Run Rickshaw Challenge. From Chennai to Kanniyakumari, these participants will experience an autorickshaw adventure that will take 11 days and 1,000 kilometers to complete!

The idea is for every participant to travel to Chennai, learn how to drive an auto rickshaw, and then personally drive their custom-made autorickshaws along a pre-charted route through Tamil Nadu. Participants will be allowed only one break, which will be on New Year's Day to recover from what is anticipated to be an incredible beach party in Pondicherry.

This annual event hold significant importance for its founding company, Chennai Event Management Services. In 2006, founder Aravind Bremanandam introduced autorickshaw expeditions to India in response to the growing trend of adventure tourism. His first route and only route in 2006, an event called the Indian Autorickshaw Challenge, started in Chennai and finished in Kanniyakumari. Today, four years later, that route has been renamed to the Classic Run and three more unique routes have been introduced into the Rickshaw Challenge franchise.

Despite what appears to be a quickly aging adventure, the Classic Run remains the most popular Rickshaw Challenge event as it explores the unique and often underexposed culture of South India. Further, its appeal as a winter getaway for many Westerners and its dedication to ultimate adventure and a sense of a true getaway remind participants of the importance of travel, challenges, and intrepidness in a time of fresh starts.

Representing countries from Australia, Japan, Hungary, the US, Canada, the UK, New Zealand, Ireland, Italy, Belgium, and Brazil, the 43 participants of the Classic Run will compete to win free entry into another of Chennai Event Management Service's global events, the Caucasian Challenge. Participants will earn points through a series of daily challenges, by contributing toward charity efforts, and through miscellaneous recognitions, such as best costume, most bizarre autorickshaw design, and even fellow participant and organizer nominations. Participants are allowed to bring maps, GPS units, and any other items that they think will help them compete, but ultimately, the culmination of each effort of participation - small and large - will determine the Classic Run 2010 World Champion.

The Classic Run provides for mechanical and medical assistance for participants, though the adventure still remains highly participant-based. It remains up to each individual to explore, enjoy, and embrace the experience of South India, which has so much to showcase to the world.

But more than just an adventure tour for internationals, Chennai Event Management Services plans to work with governmental and non-governmental organizations in efforts to improve the livelihood of India's autorickshaw drivers and their families through welfare and developmental initiatives. Previous CEMS events have already drawn more than 25 lakhs over the past three years for Round Table India, an organization known for its "Freedom Through Education" initiative. Rickshaw Challenge participants were able to witness firsthand the efforts being made by Round Table India to improve the education of underprivileged children and were able to contribute on a personal level that yielded successful and bountiful results.

With a growing number of followers, fans, and participants, despite the continued growth of imitation events, the Rickshaw Challenge will continue to be a major force in the growing response to adventure tourism in India.

The Classic Run kicks off on December 29th, 2009 in Chennai and is expected to reach Kanniyakumari by January 6th, 2010
More information about the Classic Run and other Rickshaw Challenge events can be found at [ www.rickshawchallenge.com ] or you may e-mail Chelsea Kot, Manager of Communications at Chennai Event Management Services at chelsea@cemsglobal.com

2010/01/01 | 13:51 CET | Editor: MR/HS/A. Bremanandam











Breslau Poland: Rally on standby by Military because of actual political situation. | 18.07.2014 09:56 |




Breslau Poland RESULTS: Daily results after SS01 Recz / Recz roundcourse | 13.07.2014 23:38 |




Breslau Poland: The truck-legends are back - scrutineering - Ford Ranger. | 12.07.2014 15:17 |




Breslau Poland PHOTOS: First Impressions of the Scrutineering in Recz (60). | 12.07.2014 14:29 |




Africa Eco Race: End of preferential rates - review rally presentations Europe. | 04.07.2014 15:44 |




Rally Raid VIDEO: Special tuned and loud Nissan Patrol RB25DET from Bulgaria | 04.07.2014 15:14 |




Red Bull Romaniacs: The most diversified Extreme Enduro track ever in 2014 | 04.07.2014 14:24 |




Dakar Rally 2015: Carlos Sousa switch from Great Wall to Mitsubishi Petrobras. | 04.07.2014 11:21 |




Baja Deutschland VIDEO: Summary of Dutch competitors in Germany in June | 04.07.2014 10:37 |




TORC 2014: Douglas continues to run up front - finishes Third in Round 7 | 04.07.2014 10:17 |




Hungarian Baja: 2014 is promising a big challenge for 11th edition in Hungary. | 03.07.2014 22:28 |




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Dakar Rally 2015 VIDEO: The all-new Peugeot 2008 DKR buggy - first preview | 03.07.2014 19:08 |




Dakar Rally 2015: Peugeot 2008 DKR - first test, new detailed technical data. | 03.07.2014 18:48 |




Donaldson CC: The African sands deliver their verdict in the Dakar Challenge | 03.07.2014 18:18 |




TORC 2014: Team Kleiman Off Road Racing - "Big House Brawl" Race Report | 03.07.2014 18:11 |




TORC 2014: Ross Hoek gets first PRO-4x4 Podium - third place in round 8 | 03.07.2014 17:55 |




Donaldson CC VIDEO: Impressions Toyota Team Kalahari Botswana Desert race | 03.07.2014 17:48 |




Donaldson CC: Rhide SA´s Brian Baragtwanath wins Quads Dakar Challenge | 03.07.2014 17:38 |




Donaldson CC: Bertholdt / Rousseau win free entry for the Dakar Rally 2015. | 03.07.2014 17:17 |




Donaldson CC: History repeats in Special Vehicles Class in Botswana rally | 03.07.2014 15:40 |




Donaldson CC: Taylor / Murphy win Toyota Botswana 1000 Dakar Challenge. | 03.07.2014 15:17 |




OiLibya Morocco: Organizer NPO unveils details of the 2014 stages in Morocco. | 27.06.2014 14:22 |




OiLibya Morocco VIDEO: Official trailer for the OiLibya Rally in Morocco 2014 | 27.06.2014 14:04 |




Dakar Challenge: Team Rhide SA ready for the Dakar Challenge in Botswana | 26.06.2014 18:52 |




FIA CC World Cup: UAE study points way to increasing safety to saving lives. | 26.06.2014 17:48 |




LOORR 2014: Solid weekend at Miller sport park in Utah for Casey Currie | 26.06.2014 17:02 |




Dakar Rally 2015: Japanese Hino truck already preparing for 2015 Dakar Rally | 26.06.2014 16:59 |




Dakar Rally 2015: X-raid strikes back - Dakar winner Roma extends contract. | 25.06.2014 17:33 |




ULTRA 4 Europe: Second day report ULTRA 4 race in Italy - by Robb Pritchard | 25.06.2014 14:43 |




AXCR Asia CC Rally: Outlander PHEV to tackle rally for second straight year. | 25.06.2014 14:14 |




AXCR Asia CC Rally VIDEO: Mitsubishi Outlander PHEV Hybrid in AXCR Rally | 25.06.2014 14:08 |




Donaldson CC: Desperate times for Special Vehicles in Botswana 1000 desert | 25.06.2014 13:53 |




TORC 2014: Flying Dutchman Mike Vanden Heuvel prepares for Crandon Brush | 25.06.2014 12:59 |




TORC 2014 VIDEO: Impressions from TORC Series by Amsoil round Bark River | 25.06.2014 12:57 |




TORC 2014: Dale Chestnut wins RD2 and leads TORC Classix Championship | 25.06.2014 12:46 |




TORC 2014: Steve Barlow and Adrian Cenni take PRO-class podiums in BR | 25.06.2014 12:45 |




Dakar Rally 2015: Former Winner Nasser al-Attiyah to switch to Toyota 2015. | 24.06.2014 17:54 |




LOORR 2014: Team Toyo’s Kyle LeDuc captures third successive sweep in Utah | 24.06.2014 17:15 |




Baja Rally: Mexican rally adds new Adventure Bike Expert class for 2014. | 24.06.2014 16:54 |




















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